ROSANI is a contemporary luxury label shaped between India and Europe - Mumbai, Milan, Berlin - where sharp silhouettes meet precise handwork. Founded in 2023 by designer Rohitash Notani, ROSANI began with a disruptive vision for menswear: structure without rigidity, elegance without rules. Today, ROSANI has expanded into womenswear while staying anchored in the same belief - that clothing can be a sanctuary for self-expression.

The design language

ROSANI lives in contrasts. Tailoring meets fluidity. Workwear codes meet ornamental detail. Architectural lines are softened by hand-applied craft - including surface work and hand-finished metal embroidery. Each piece is designed to move from day to night, from city to celebration and to feel quietly distinctive in the way true luxury does.

Mumbai, Milan, Berlin

These three cities map Rohitash’s creative journey - and ROSANI’s point of view. Milan sharpened his obsession with precision, proportion and timeless construction. Berlin shaped the confidence to show up fully and dress on your own terms. Mumbai anchors the brand in cultural richness, craft and the emotional language of celebration. Together, they form a wardrobe that feels global, personal and modern.

SANCTUARY and the expansion into womenswear

In November 2025, ROSANI introduced womenswear with SANCTUARY - a defining chapter that broadened ROSANI’s universe beyond menswear. Built on the pillars of trust, faith and hope, SANCTUARY is an invitation to soften and strengthen at once. This new direction brings refined tailoring and fluid silhouettes into a shared design philosophy - created for anyone drawn to elegance, edge and intention.

Thoughtful production

ROSANI is committed to conscious creation and a considered pace. Many pieces are made-to-order or produced in small runs, allowing craftsmanship to lead while making mindful use of fabrics and resources. The result is clothing designed to be worn, remembered and reached for - season after season.

Recognition

ROSANI gained early recognition through Lakme Fashion Week Gen Next (2024) and was named ELLE Gen Next Designer (2025). The label has also been chosen for international red-carpet moments, including Cannes - a testament to its ability to translate craft and character into statement dressing.

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If you’re here to explore something refined, expressive and meticulously made, welcome to ROSANI.